Radius was a unique collaboration between Aggregate and Adapt, a Bay Area brand that has been around for 17 years. What started out as a couple of guys sharing unique backgrounds on entrepreneurship blossomed into a collaborative product project between the two brands. We wanted something utilitarian as an accessory, while still maintaining some uniqueness. We figured we would "aggregate" the fun concept of play from the fidget/widget industry, and merge it with functional carabiners. The result was a unique carabiner design unlike anything out there. It also happened to be awarded an IDEA Finalist mention for 2019.